I'm not really that good at branding, but I thought I would give it a go. After reinventing ourselves as 'Bleed,' Paper Rainbow has a new name and a new overall style. I took the ink splat shapes from the internet, then, using Adobe Illustrator, added text and changed the colours. I thought of using t'Bleed Incorporated' as a possible name, abbreviating Incorporated to 'Inc,' which plays on our use of ink. Although nothing spectacular, I like how these logos turned out as a quick experiment.
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